Adwords Marketing - Apple Loosens up on "Mac" Trademark Use

Monday, October 24 2005 at 11:17

The email has been coming fast and furious as Macintosh developers, consultants, and resellers have been contacting me after reading "Apple Cracks Down on Google AdWords" in TidBITS-799. A number of people forwarded their entire discussions with Google AdWords Support, which has been amusing for just how similarly each interaction unfolded. Google did start to provide additional information to people who pushed hard last week, even acknowledging that the request had come from Apple and was specifically related to ads running in the European Union.

Read more about Apple trademarks and Google Adwords marketing at http://db.tidbits.com/getbits.acgi?tbart=08274.