Microsoft has begun its paid search pilot program by rolling out its' beta pay-per-click interface, a product they call AdCenter. In order to review thier product I signed up for an account via their Singapore page.

At first glance, AdCenter is reminiscent of Google's control panel, but further inspection shows us it is way more then just a spin-off of the Adwords interface. Microsoft has obviously spent time doing market research finding out what users would like in their console and taken it a step further by adding features that are unprecedented in the search space.

Read more about the new Google Adwords alternative from Microsoft at http://www.searchenginelowdown.com/2005/10/msn-adcenter-beta-preview.html.