Google has announced that it will be charging a pay per usage fee of $0.25 per thousand queries of its Adwords API.

A couple of bugs have been reported at the Google AdWords API blog, and web developers using the API should be on the lookout for these issues.

Google has added a new feature to AdWords, My Client Center now allows you to configure email alerts. So if you want to be notified of when an ad delivery is stopped, or if your credit card was declined, or if a cmapaign is near ending, or if an account budget is almost done, or if your budget is 80% empty, you can get these alerts prompted to you via email. What about RSS notifications? Well, not yet.

Responding to concerns about click fraud in the online-ad industry, Google will be revealing to advertisers the number of invalid clicks on their ads.

Google has just announced that they have found a way to effectively monetize Google Video beyond the Google Video Store model they are currently using. Google Click-To-Play Video Ads will be a part of the Google Adwords content network; in a sense - AdSense Video.

Google AdWords has finally launched a standalone tool where advertisers can get traffic and cost information for keywords without needing to login to their AdWords accounts to do so. Data included in the results are keywords/minimum bid, maximum CPC/predicted status, search volume, estimated average CPC, estimated ad positions, potential clicks per day and potential cost per day.

AdWords accounts have been set to Pacific Time since their debut, but an update will allow AdWords users to set their accounts to use local time instead.

After making version 3 of the AdWords API available, with new support for content bidding, Google had to revert to the previous version a day later.

Google has been testing out two new features for AdWords advertisers, including longer text ads and a desktop application to manage AdWords campaigns.

Google will soon be offering enhanced access to its AdWords API, along with membership in a newly formed AdWords Developer Council, to commercial developers who have pushed up against the limits of the existing program.