Click Fraud Prevention Software

• Who'sClickingWho?:

  Who's Clicking Who is a fraud detector that tracks multiple PPC search engines, detects IP addresses and pops-up a "click minder" (a customizable display message to tell the click-maker that the abuse has been detected). Use this tool as a third party witness to get refund from the PPC service when your ads are subject to click-fraud.

• Click Auditor:

  Click Auditor is part of the KeywordMax. We presented this tool before. It incorporates four tools to help search engine marketers:

  1. Click Auditor, the click-fraud tracker
  2. A bid manager
  3. A keyword builder.
  4. A ROI tracker.

  Click Auditor identifies strange click patterns (for example more than usual clicks from the same IP), geographic activity and also clicks from competitors.

• AdWatcher:

  Ad Watcher is an "all in one" tool, that among other things, tracks the visitors that are susceptible of click fraud. The fraud detector has the ability to filter apart the repeated clicks that lead to sales/repeated sales, which, we think, stands for better accuracy.

  Another advantage is the transparency of the tracking campaign - the software doesn't display an AdWatcher.com domain as a tracking link; instead, it uses your own domain.